Lights… Camera… Action!
America Online visits CCPS office to shoot videos
We’ve been getting some nice media coverage lately, with appearances on News12 NJ, the Channel 11 morning show, multiple Patch stories… and now AOL.
The first email address I ever had was AOL. So it was fun when I got a call from AOL headquarters asking if a team from AOL Finance could come to our Springfield office to capture some of my recommendations on college planning and funding.
When they mentioned the shooting schedule was 3-4 hours, I thought: “What in the world can I talk about for 4 hours?” But the reality is, the time flies by.
They want to get everything just right, so you end up doing multiple takes. Between lighting, equipment, phones ringing, electrical interference, background noises, etc., there are plenty of things that factor into production and require time to sort out. Plus, they shoot 10 times more footage than what they need – then chop it down in the editing room.
I thought you might enjoy some photos from the shoot. If you’d like to see the end result on AOL, go to http://www.dailyfinance.com/2012/03/20/study-up-on-cutting-the-cost-of-college-tuition-savings-experiment/